LG OLED77C46LA 77" C4 OLED Evo 4K HDR Smart TV

Description

LG 77" OLED77C46LA C4 OLED Evo 4K HDR Smart TV

LG are famous for their gorgeous OLED TVs. With self-lighting pixels these OLED screens produce dazzling picture quality with deep, inky blacks, near-infinite contrast and flawless colour reproduction. This year's C4 series is no exception, featuring the latest "Evo" panel technology the C4 OLED produces stunning visuals with incredible depth, clarity and realism.

The LG OLED77C46LA also boasts an impressive collection of smart features like built-in voice control and a slick user-interface that makes daily operation a breeze. And it's the perfect TV for gamers looking for next-gen support, with a collection of advanced gaming features like 4K/120Hz and lightning-fast response times.

Realistic depth with AI processing

With C4 OLED everything you watch is analysed and improved on by LG's alpha 9 Gen 7 AI processor. It automatically detects key parts of an image and uses deep-learning algorithms to give them a boost in brightness and detail. Every adjustment to picture and sound is automatic, so everything you watch is spectacular.

4K enhanced by Dolby Vision®

Enjoy 4K picture quality with a range of movies and TV shows now available on streaming services like Netflix, Disney+, and Amazon Prime Video. LG's Cinema HDR and dynamic, intelligent tone-mapping further improves the TV's contrast and colour, bringing out additional detail and depth when viewing HDR-encoded programs.

LG 77 C4 also supports one of the most sophisticated HDR formats currently available: Dolby Vision, this awesome technology optimises your picture on a scene-by-scene basis to create the most authentic, accurate picture possible. Dolby Vision IQ intelligently adjusts picture settings based on content genre and your ambient surroundings.

Advanced Gaming Features

The near-infinite contrast and incredible detail of an OLED panel is already a huge boon for gamers, but the C4 goes even further. Input lag down to an imperceptible 0.1 millisecond and ALLM (Auto Low Latency Mode) ensure your games stay responsive at all times. Support for VRR (Variable Refresh Rate) keeps your picture smooth by preventing disruptive screen tearing. And 4K/120Hz and 4K/144Hz screen refresh options let you experience maximum picture quality with next-gen consoles and high-end PC gaming rigs.

webOS 24 Smart features with intuitive control

LG’s webOS 24 operating system has become even smarter for 2024. As well as providing simple access to all the popular streaming and catch-up services webOS 24 now offers up to 10 password-protected accounts, each with Picture Wizard AI, so that everyone in the household can enjoy their favourite picture settings, without having to recalibrate the TV each time they sign in. Recommendations based on your individual viewing history are clearly displayed on the home page, making it easier than ever to watch the things you enjoy.

AirPlay® 2 and Chromecast Built-in

The C4 has Chromecast built-in and Apple AirPlay® 2 support so you can easily stream a wide range of content from your smartphone, tablet or compatible computer. The TV also includes the Apple TV streaming app, so you can rent, buy, and watch titles from Apple's video library, and subscribe to Apple TV channels, without connecting a separate device.